PBT Awards 2022

Brand identity | Web design | Event Design
Project Overview
The Pacific Business Trust celebrated its 13th Business Awards at the Dew Drop Events Centre on the 11th November, 2022. The Pacific Business Trust Awards is an inclusive and celebratory evening where the community comes together to commend the success and achievements of Pacific organisations and people, who are leading the way and transforming the business space across seven award categories. 

The task was to give the identity of the awards a refresh and more contemporary look.
My Contributions
I had the pleasure of  creating and developing the identity for the awards as well for the event.
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I updated the logo and brand identity from with a modern, contemporary and fresh look. The icon itself in the final logo is a stylised frangipani, a well known and loved flower of the Pacific.

One of the key pieces of collateral that I created is the dedicated website that I designed built and maintained.

I also art directed the visual assets on display on the big screen as well as the programme and other supporting pieces.
PBT Awards logo
We pushed a lot of our content out through multiple channels from social media on Instagram, Meta and LinkedIn, newsletters, partners channels as well as our dedicated website's news section.

In order to streamline the production of the assets as much as possible I setup templates for both static and moving assets. I built the static assets in Adobe Indesign and all motion based assets were created with a mix of Adobe Affects, Premiere and Photoshop.
Creating a presence
Social media
Nov 2021 — Nov 2022

Social media

Animated tiles

Social media assets created for the campaign.Social media assets created for the campaign.

Insta stories

Programme

The PBT awards website was a key point of communications for the event for the organisation.

I designed the website initially in Adobe XD and then once I was happy with how it was looking I progressed to building the site with Webflow, a no-code site builder tool. For the form component I used Tally.so to handle all entry submissions for the PBT Awards categories.
The website
ww.pbtawards.co.nz
Nov 2021 — Nov 2022
JS logo
www.jamessanday.nz
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